You have a choice today. It’s likely the same choice you had yesterday, and the same choice you will have tomorrow.
It’s a choice that could mean the difference between mediocrity and greatness, but you will probably not see it as such in the moment. It will likely seem like a choice between comfort and pain. And rightly so, but it’s not nearly that simple.
This choice is not really about today. It’s about the rest of your life. It’s like choosing between a brisk walk and a Twinkie. Both have long-term implications if you do them every day, and yet feel pretty meaningless on their own.
But this choice is not meaningless. This choice really can change everything. Making this choice might be hard as hell, but it will be worth it. I promise.
And you know it too.
But only you know what this choice actually is. I can’t explain your choice to you, and you really don’t need me to either. You know, intimately, about the choice you wrestle with every day.
My choice, most often, is whether I will create something new or rest in the comfort of consuming another’s creations. Will I spend another 20 minutes in a shower generating great ideas, or will I choose to actually make something out of them today?
Ideas are safe. Making something puts me in an uncomfortably vulnerable place. But I hate myself when I muzzle my soul to favor safety.
So let me encourage you to consider your choice to be paramount. Choosing correctly will likely not change your whole world today, but over days and weeks and months and years it will yield amazing results.
You know what you need to do. Will you do it?
[...] don’t do it because of a decision they made on a cold January morning. They do it because, as I wrote last week, they got up every morning thereafter and made the same [...]